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Driving a new car is fun. Buying or leasing a new car...not so much. I think we can all agree that negotiating with a car salesperson is a downright nightmare. Why do they automatically assume that (1) you don't know how to negotiate a car, and (2) you can be manipulated?! Let's fix that. By asking the right questions and showing a baseline knowledge of car buying, you can turn the situation in your favor. This is exactly how to get the best deal on a new car.
Side note: I lease my car instead of buying because I like driving a new car every three years, I don't drive many miles, and I want my car to stay under warranty (because who has time for that?). These tips focus on how to negotiate a car lease, but most can be applied to buying as well.